Meet Bob Smith, a man who just set a new record for most over-the-top PR stunts in a 24 hour period. Bob's day started at the crack of noon with a 10-foot tall inflatable unicorn that somehow fit in his backyard.
See the Inflatable Unicorn that Started it All
From there, Bob went on to do a 20-minute interview with a popular local news station, wearing a full-body spandex suit covered in neon paint.
Watch the Spandex Interview That Made the Nation Laugh
Next, Bob released 500 balloons with his face on them, only to have 400 of them get away in the wind.